I understand that Glaxo have particular things they’re sensitive about when it comes to discussing Seroxat in public – on daytime televison at least.
The “This Morning” show on ITV1 ran a small item yesterday about SSRI addiction and withdrawal in the wake of Robbie Williams going into rehab.
Glaxo’s lawyers took a keen interest in this item – a very keen interest!… to begin with, Seroxat could be mentioned by name, but:
no mention could be made of Glaxo;
no mention could be made of Robbie taking Seroxat;
no mention could be made of aggression, violent thoughts/actions or temper in connection with Seroxat or withdrawing from Seroxat;
no suggestion could be made that Seroxat or withdrawing from Seroxat might be connected with Tinnitus, hearing problems or Asthma;
and most importantly, no mention could be made of “addiction” to seroxat – “addiction” was the one word that it was important to avoid saying.
However, none of this mattered, because at the very last minute, the word “Seroxat” was banned from the interview!
So the chat ended up being about SSRI addiction and withdrawal in general – but at least we might have found out what Glaxo is most sensitive about…
It seems strange when most of the world now understands that Robbie Williams is addicted to Seroxat and that’s why he’s had to go into rehab!